The Firm and its Environment. Pricing Analysis - pricing decisions, transfer pricing, price discrimination, optimum pricing method. Cost Analysis of the Firm - optimum factor allocation, economies of scale, costs. Market Structure - Perfect Competition, Monopoly, Monopolistic and Oligolistic Competition. Firm Strategy - Product Differentiation, Marketing and Advertising. Integration, Mergers and Acquisitions. Economics of Innovation. Learning curve. Coordination and Complementarity at the Firm level. Industry Structure and Performance. Business Ethics, Governance and Social Responsibility. Regulation of Business Practices. Case Studies. |
Administrative assistant: DILMAHOMED BOCUS Bibi Swaleha
Telephone: 4037400
Email: s.dilmahomed@uom.ac.mu |