Defining Strategic Management: from Strategic Planning to Strategic Management; Fundamentals of
Strategic Management: the S-C-P Paradigm and Transaction Cost Theory; The Strategy Management
Process; The Resource Based Competence Model; Competitive Analysis and Strategic Groups; Building
Competitive Advantage and Endogenous Growth; SWOT Analysis; Portfolio Analysis techniques; Growth
Strategies; Competitive and Functional Strategies; Implementing Strategy: Structure & Culture; Agency
Theory & Leadership; Evaluation and Control; Case Studies and/or strategic audits.
